Camtasia Videos On PPC Landing Pages

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Current Mood: Bored

Today and tomorrow I will be performing a new test. I am going to place some Camtasia videos on a few of my Google PPC landing pages. What exactly will be on the Camtasia videos? Well, the whole point of the videos will be to give my visitors trust in the products I will be referring them to. A large percentage of visitors leave your landing page because they either don’t trust your review or they think you are referring them to some scam site. Some other visitors just may be confused by what the product is and how it works so this is what the videos are going to be about.

I am going to welcome them in the video and actually walk through the process of
how the product (that I am recommending) works. I am going to ease their mind by
actually purchasing the product myself (on video) and walking them through the
steps of how the product words. Of course, I am going to get permission from the
Vendor and I am also going to blur or hide any personal or confidential details
(such as URL’s and personal Identifiable information). Below the video there
will be my affiliate links on where the visitors can purchase the product and I
may add a bonus incentive as well (such as a rebate or free gift).

I will update this blog with my results within a few days. Wish me luck,

Yours Truly,
Andrew Heil